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Albuquerque & Santa Fe, New Mexico

Your studio deserves
a digital presence that
works for you

We build beautiful, AI-powered web systems for med spas and estheticians — a stunning landing page that showcases your studio and captures leads, an AI concierge that answers client questions and guides them toward booking 24/7, and a private owner assistant that helps you run your business.

📍 Proudly serving Albuquerque, Santa Fe & surrounding New Mexico communities
🌸
AI Concierge
Answers every client question, day or night. Never misses an inquiry.
Live AI
🖥️
Landing Page
A beautiful branded home on the web. Fully yours.
Custom Design
🤝
Owner Assistant
Your private AI office manager — schedule, follow-ups, promos, inventory and more.
AI Powered
41%
of small businesses never respond to client inquiries — not slowly, not eventually. Never.
Verified research
75%
of clients judge your credibility and trustworthiness based on your website design
Stanford University
7x
more likely to convert an inquiry into a booking when you respond within one hour
Harvard Business Review
Who We Serve

Built for studios like yours

We specialize in appointment-based wellness and beauty businesses. Everything we build is designed specifically for your industry, your clients, and your market.

💆
Solo Practitioners
As a solo practitioner, you handle everything. We manage your digital presence so you can spend more time doing what you do best — serving your clients.
Small Teams
Studios with two to five team members who need a professional digital presence without the cost of a big agency. We deliver big-studio quality at small-business pricing.
📱
Instagram-Only Studios
Strong social presence but no website — which means potential clients searching online may never find you. We give you a complete web presence that converts visitors into appointments.
What We Build

Three tools. One complete system.

Everything a solo practitioner or small team needs to look professional, stay responsive, and grow their client base — working together as one seamless system.

🌸
AI Concierge

A live AI assistant on your website that knows your studio inside out. It answers real questions, helps clients choose the right treatment, and guides them toward booking — around the clock. And when a question needs a personal touch, it knows when to hand off to you.

  • Answers any client question in real time — day or night
  • Fully branded to your studio's colors and name
  • Helps clients identify the right treatment for their skin
  • Guides every conversation naturally toward booking
  • Remembers the full conversation — clients never have to repeat themselves
  • Works on any device — phone, tablet, or desktop
  • Powered by real AI — not scripted buttons or decision trees
AI PoweredSee Demo
🖥️
Landing Page

A beautiful, mobile-ready website page built around your brand — whether you're starting fresh or upgrading what you have. Your digital storefront, designed to impress, inform, and convert visitors into booked appointments.

  • Custom colors, fonts, and branding matched to your studio
  • Full service menu with descriptions, benefits, and pricing
  • Skin Concerns guide — helps clients identify the right treatment for their skin
  • A Visit walkthrough — from arrival to aftercare
  • Client testimonials woven naturally into the page
  • FAQ covering downtime, safety, cancellations, and more
  • Booking form with a notes field — so you know your client before they arrive
  • Fully mobile responsive — beautiful on any device
Custom DesignSee Demo
Simple Process

How it works

From first conversation to live system — here's exactly what working with Desert Digital looks like.

1
We Listen
A simple conversation about your studio, your services, your clients, and your goals. Just a straightforward conversation — nothing complicated.
2
We Build
We design and build everything — branded to your colors, loaded with your services, customized for your clients.
3
We Launch
We handle all the technical setup and go live on your website. You don't touch a single line of code.
4
We Support
We're here every month — updating services, adding seasonal promos, and keeping everything running beautifully.
Live Demos

See it in action

lumierestudio.com
Santa Fe, New Mexico
Skin care that
feels like you
Boutique esthetic treatments in a calm, private studio. Every service is personalized to your skin.
Book a Treatment
HydraFacialMicroneedlingLED TherapyChemical Peel
01 — Landing Page

Your studio's
home on the web

A richly designed website page that goes well beyond the basics — giving potential clients everything they need to feel informed, comfortable, and ready to book — whether you're starting fresh or upgrading what you have.

  • Custom branded to your studio — colors, fonts, and personality
  • Services, testimonials, FAQs, and booking — all in one place
  • Skin Concerns guide — helps clients identify the right treatment for their skin
  • Beautiful on every device — phone, tablet, or desktop
View Full Demo
lumierestudio.com/concierge
🌸
Lumière Concierge
Welcome to Lumière Studio! 🌸 How can I help you today?
What's a HydraFacial?
A HydraFacial is a 60-min treatment that deeply cleanses, exfoliates, and hydrates your skin — zero downtime! Most clients walk out glowing ✨
📅 Book now
💳 Pricing
💬 Ask more
02 — AI Concierge

AI that answers
every question

A live AI assistant that handles every client inquiry the moment it arrives — so no opportunity is ever missed, regardless of the time or how busy you are.

  • Answers real questions with real intelligence — 24/7
  • Branded to your studio — feels like a natural extension of your business
  • Guides clients from curiosity to booked appointment
  • Knows when to hand off to you for a personal touch
Try Live Demo
private · owner only
Today · 3 appointments
10:00 AM
Maria G. · HydraFacial
New client · 60 min
1:00 PM
Tina R. · Chemical Peel
3rd visit · 45 min
💬 "Hey Carmen! It's Sarah — just thinking about you after your peel. How's your skin? I have openings this week 🌿"
03 — Owner Assistant

Your private
AI office manager

A business management system that runs in the background so you can focus entirely on your clients. For some studios it handles the essentials. For others it becomes central to how they run their entire business.

  • Built around your studio — your clients, your services, your voice
  • Client follow-ups, promotions, and campaigns — drafted and ready
  • Inventory alerts, loyalty management, and revenue insights
  • Your personal business command center — private and secure
View Demo
Simple Pricing

Start where it makes sense

No long-term contracts. No surprise fees. A setup investment and a small monthly retainer to keep everything running, updated, and working hard for your business.

Starter
AI Concierge
$497
+ $97 / month
  • AI-powered client concierge
  • Branded to your studio
  • Embeds on your existing website
  • Ongoing updates & support
Premium
Complete + Social
$2,197
+ $277 / month
  • Everything in Complete
  • Instagram DM automation
  • Facebook Messenger
  • SMS broadcast campaigns
  • Full social + web coverage
À La Carte
Owner Assistant Only
$597
+ $147 / month
  • Private AI owner assistant
  • Daily schedule briefing
  • Follow-up & promo drafts
  • Inventory alerts
  • Re-engagement campaigns
À La Carte
Landing Page + Updates
$697
+ $77 / month
  • Beautiful custom landing page
  • Fully mobile responsive
  • Lead capture form
  • Service menu & about section
  • Ongoing updates included
À La Carte
Landing Page — One Time
$997
No monthly fee
  • Beautiful custom landing page
  • Fully mobile responsive
  • Lead capture form
  • Service menu & about section
  • Static — no ongoing updates

Our founder's rate is available for our first three Albuquerque-area clients — a reduced setup fee in exchange for a testimonial after 60 days. Reach out and let's talk about whether it's a fit.

Why Desert Digital

Built for your market

We call New Mexico home and we build exclusively for the wellness and beauty industry. You get a partner who understands your market, your clients, and your world.

🌵
Local & Personal

Because we understand the ABQ and Santa Fe market from the inside — the clients, the culture, and the pace. You get a local partner, not a distant vendor.

Built for Your Industry

We specialize in appointment-based wellness and beauty businesses. Everything we build is created from the ground up for your industry and your clients.

🤖
Real AI — Not Scripts

Our AI concierge is powered by genuine artificial intelligence. It understands real questions and gives real answers — not a decision tree that sends clients in circles.

💛
You Stay in Control

No confusing dashboards or tech you don't understand. We handle everything. You just show up for your clients and let the systems work in the background.

🔗
A Complete System

A landing page, an AI concierge, and an owner assistant — three tools, one seamless system. Each one is valuable on its own. Together they're transformative.

💵
A Smart Investment

Priced to make real financial sense for a solo practitioner or small team — built to earn its place in your business every single day.

Common Questions

Frequently asked

Honest answers to the questions we hear most often.

Absolutely. The AI concierge and owner assistant can both be added to any existing website — we don't need to replace what you already have. If your current site needs refreshing, we can discuss the landing page as an upgrade. But there's no requirement.
That's exactly why we exist. You don't touch any of the technology — we handle everything. You just show up for your clients and let the system work in the background. When something needs updating, you reach out to us and we take care of it. If you can send a text message, you can use our owner assistant.
We completely understand — most automated systems are frustrating scripts that send clients in circles. Our AI concierge is powered by genuine artificial intelligence. It actually understands what your clients are asking and gives them real, helpful answers. Think of it as a knowledgeable assistant who knows your studio inside out, available around the clock.
Instagram drives awareness beautifully — but when someone discovers you there and wants to know more, where do they go? A well-designed landing page is where Instagram attention becomes real bookings. We can also add Instagram DM automation to our Premium package so you're fully covered on both channels.
Typically one to two weeks from our first conversation to going live. We start with a brief conversation to understand your studio, build everything, show you a preview, refine based on your feedback, and then launch when you're happy.
No long-term contracts. The setup fee covers the build and launch. The monthly retainer covers ongoing maintenance, updates, and support — and you can cancel with 30 days notice. We'd rather earn your business every month than lock you in.
No problem at all. We offer every component individually — just the AI concierge, just the landing page, or just the owner assistant. Most clients end up wanting all three once they see how they work together, but there's no pressure to start with the full package.
Ready to get started?

Let's build your
digital presence

Send us a message and we'll get back to you within one business day. No pressure, no sales pitch — just a conversation about what would work best for your studio.

We'll respond within one business day. Based in Tijeras, NM — proudly serving Albuquerque, Santa Fe, and surrounding communities.

🌵
Message received!

Thank you for reaching out. We'll be in touch within one business day to talk through what would work best for your studio.